Posted by Diana Eftaiha on Jul 1, 2011 in Photography Techniques | 5 comments
In today’s post I’m answering Adrian Delsi’s query. Adrian has sent in the following question:
What are the best techniques for doing product photography on white backgrounds? I have to shoot a ton at work but there is usually a ton of post. What can I do to speed it up?
Thank you Adrian for sending in your question. For product photography, there are a lot of ways that you can approach such a problem, and today I’m gonna mention two of the easiest, quickest, most effective and most professional of them.
In product photography, small items and jewelry are often placed inside light tents, which are white translucent boxes that come in all sizes and shapes. These light tents are often placed outside in sunlight, or evenly lit from all sides indoors. The light enters the tent through the translucent surfaces of the box all soft and diffused, illuminating all shadows within the set. The objects are then placed inside the box, and the camera lens is fitted through a small opening on one of the box’s sides to take the shot. Light tents also do come in large sizes if you’re looking to shoot some larger products.
When shooting products inside light tents, your photos are likely to come out a bit under-exposed. The reason why is that all that white within your scene (from the light tent sides) is gonna cause your light meter to think the scene is brighter than it actually is. In turn, the camera is gonna close down for the shot, and that’s gonna show in the background of your capture which is not gonna be really white.
To overcome this issue, check your histogram to determine how much your shot is being under-exposed by. Since you need the background to be pure white, the histogram needs to be just touching the right-most hand-side of the scale representing the brightest parts of your scene. Once you determine how many stops you’re missing, you mainly have two options to make up for that:
If you’re shooting in manual mode, just ride up your camera settings up by the specified number of stops.
If you’re shooting in shutter priority or aperture priority modes, you can use exposure compensation to over-expose your shots by the needed amount.
A white seamless backdrop or background is another great way to shoot amazing product photography on the cheap. You can basically use anything from special photography foam boards, to white cardboards, white sheets or anything else you have lying around.
Once you got your perfect white background, all you need to do is tape it up to a wall or clamp it in place in a way that it’s left hanging from the top all the way to the ground (or to the table top if you’re placing your products on a table). There should be a subtle curve at the corner where your vertical and horizontal surfaces meet so that it curves away from your shooting side upwards, making sure there’s no seam.
Once you have that in place, position your desired product to shoot in place on your white background, and then take a few shots. Check out your LCD screen to make sure your subject is positioned perfectly in place, and that your frame doesn’t fall outside the boundaries of your white background so that everything is nice and clean.

Your camera might also tend to under-expose for your scene because of all that white going on in the background, so make sure you check your histogram to ensure the best results. In the case of under-exposure, follow the steps mentioned above to compensate and fix the problem.
Hope this was of help to you Adrian and anyone having this same problem.
Remember, if anyone has a photography question they’d like to ask, please head over to the Submit your Q! page and post your question right now, and I’ll be sure to answer all questions as soon as I can!
White background is usually one of the most commonly used backdrop in photography and I find it clean plus it gives more weight to the subject.
hello diana, your website is always been inspiring me a lot, can you feature a topic on strobist 101? how we should start, basic lighting, budget..etc. because i believe through this will make your photo more better and inspiring. thanks a lot and a happy new year to your family.
hello again diana, now i’m starting learning lights but stil confuse on setting up my pocketwizard MiniTT1 & FlexTT5 from my canon 7d and using three 580ex ii speedlight. What the differences from ratio from plus sign? i hope you can feature a topic in photography techniques. Thanks!
Hi Rraymund
Thank you very much for your comment.
The lighting ratio is the comparison of the key light and the fill light. For a soft even lighting, you would use a lighting ratio of 1:1. A 1:1 lighting ration means that the brightness from the key light would be the same as the brightness from the fill light. So if the key light metered at f/8, then the fill light would need to similarly meter at f/8.
A 2:1 lighting ratio means that the key light is twice as bright as the fill light. This is a difference of 1 full stop. So if the key light metered at f/8, then the fill light would need to meter at f/5.6
A 4:1 lighting ratios means that the key light is four times brighter than the fill light. This is a difference of 2 stops. So if the key light metered at f/8, the fill light would need to meter at f/4. And so on…
So if you want to have flat light, you would use a 1:1 ratio. If you want to have a cool effect, you would use a 2:1 ratio. If you want to have a strong dramatic effect, you would use an 8:1 ratio for great contrast in the scene. The higher the ratio, the higher the contrast.
It’s also important to keep in mind that the positioning of your lights highly impacts the contrast of your scene as well. To get the highest effect from lighting ratios, make sure you keep your lights at an angle of 45 degrees or more from your camera. The greater the angle, the greater the contrast.
Please refer to this article ive written for phototuts+ which serves as a great Introduction to Indoor and Studio Flash Photography, and discusses lighting rations as well.
I’ve also previously posted an article series here on The –Photo talking about all Professional studio photography lighting tips and techniques. Here are some links. I suggest you read them in this order:
Photography and light: The inverse square law
http://www.thedphoto.com/photography-techniques/photography-and-light-the-inverse-square-law/
Flash photography: Guide to buying a speedlight and shooting with an on-camera flash
http://www.thedphoto.com/photography-techniques/flash-photography-guide-to-buying-a-speedlight-and-shooting-with-an-on-camera-flash/
Professional studio photography lighting part 1: photography lighting equipment
http://www.thedphoto.com/photography-techniques/professional-studio-photography-lighting-part-1-photography-lighting-equipment/
Professional studio photography lighting part 2: Studio portrait photography
http://www.thedphoto.com/photography-techniques/professional-studio-photography-lighting-part-2-studio-portrait-photography/
Professional studio photography lighting part 3: Camera & lights setup
http://www.thedphoto.com/photography-techniques/professional-studio-photography-lighting-part-3-camera-lights-setup/
Professional studio photography lighting part 4: Fashion lighting setup
http://www.thedphoto.com/photography-techniques/professional-studio-photography-lighting-part-4-fashion-lighting-setup/
Professional studio photography lighting part 5: Another fashion lighting setup
http://www.thedphoto.com/photography-techniques/professional-studio-photography-lighting-part-5-another-fashion-lighting-setup/
Professional studio photography lighting part 6: Classic portrait lighting styles
http://www.thedphoto.com/photography-techniques/professional-studio-photography-lighting-part-6-classic-portrait-lighting-styles/
Professional studio photography lighting part 7: Still life photography
http://www.thedphoto.com/photography-techniques/professional-studio-photography-lighting-part-7-still-life-photography/
Professional studio photography lighting part 8: Interior photography
http://www.thedphoto.com/photography-techniques/professional-studio-photography-lighting-part-8-interior-photography/
Professional studio portrait photography
http://www.thedphoto.com/photography-techniques/professional-studio-portrait-photography/
2nd curtain sync mode
http://www.thedphoto.com/photography-techniques/2nd-curtain-sync-mode/
I hope this helps answer your question. If your still having any difficulty with the discussed concepts, please do not hesitate to let me know and ill do my best to help you out =)
Thanks for stopping by dear xoxo
forgot to link
An Introduction to Indoor and Studio Flash Photography
http://photo.tutsplus.com/articles/lighting-articles/an-introduction-to-indoor-and-studio-flash-photography/